Solutions

A structure for a business with levels.

  • The operation
  • The business
  • The team
  • The person

The use case is real estate. The same structure fits other work.

01

The platform

Keep the tools you already paid for.

Marker 17 brings the records into one place, in layers. The right one rises. The rest waits.

02

What comes into one place

What the company already keeps. Not a new set of records.

  • Leads People who might become clients.
  • Transactions The work that is moving.
  • Marketing Campaigns and listings, next to the pipeline.
  • Communications Email, text, and the conversation.
  • Analytics The numbers, out of a buried dashboard.
  • Documents and tasks Files and next actions, on the work.
  • Clients and vendors Both sides of the work.
  • Performance A person, a team, and the business.

03

HQ

Each level sees what it needs. The rest stays quiet.

  • The operation In real estate, the BIC Control Center.
  • The business In real estate, the brokerage.
  • The team One group’s work, apart from the rest.
  • The person In real estate, one agent. Today’s calls, files, and next steps.

How the names work in real estate.

04

The real-estate toolset

They sit beside HQ. They belong to the real estate use case. There are more than these three.

  • Harbor A place for the work to come in.
  • Pulse What is moving, and what needs a person.
  • Check This Address The address itself.